Group Meeting Schedule

19 April 2010: Le Serrurerie @ 4:00pm
20 April 2010: Le Serrurerie @ 3:00pm
21 April 2010: Building D @ 4:00pm
22 April 2010: Building D @ 3:30pm
23 April 2010: REPORT DEADLINE @ 3:00pm

20 April 2010

Dove on Facebook

Dove has two fanpages on facebook (as added by Steph to the link-list).

DOVE http://www.facebook.com/dove

which of today has 132.449 Fans

and

Dove self-esteem fund, their initial 'campaign for real beauty'-page http://www.facebook.com/DoveSelfEsteemFund

with 62.465 Fans
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2 comments:

  1. RoSaLía20 April, 2010 12:13

    And they are really active! take a look at this, they answer in less than 1 hour and offered her "something special"...:

    "Susan Moore (Yesterday at 4:04pm): I can no longer find the Gentle Exfoliating Facial Cleanser [...]

    Dove (Yesterday at 4:57pm): Hi Susan - so sorry to tell you, but due to changes in our business environment we can no longer offer facial cleansing and care products. Please email doveus.facebook@unilever.com with your name and address - they have something special for you :) Thanks for being a loyal customer!"

    ReplyDelete
  2. ln2321 April, 2010 19:08

    Dove example in facebook strategy :

    Look at this article:

    Looking for loyalty? Look to Facebook:

    http://www.interbrand.com/blog/post/2010/04/12/Looking-for-loyalty-Look-to-Facebook.aspx

    ReplyDelete

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